10 ways to get your kids to eat more fruits and veggies

1. When grocery shopping, pass through the produce department first and let everything be a "yes" in that section. It is easier to say "no" as you continue shopping, if the cart is already full and you've already given the green light multiple times on healthy choices. 
2. If you need to limit the number of yeses in the produce section, let each child pick out at least one veggie and/or a fruit and buy enough of it to share with the family.
3. Use a clear bowl or open-sided basket to make a display of fruits and veggies to keep out on the counter or as a centerpiece for the table. It will look so beautiful and appetizing, the kids (and adults) will be drawn to it like fruit flies.
4. Keep fruits and veggies in the lower drawers and shelves of the fridge, so that they are easily accessible to the smaller members of the family.
5. "Sell" fruit as a dessert and then don't feel guilty for saying yes to dessert every night. Adding heat to fruit brings out a greater natural sweetness, so baked apples or peaches with cinnamon or caramelized bananas make excellent desserts. (It doesn't count if you add sugar and/or butter, though.)
6. Kids love to snack (sometimes in place of eating actual meals), so let them snack on fruits and veggies any time they want.
7. Make a Half and Half rule. Any time someone fills their plate, they need to have half fruits and/or veggies and half other stuff. This should apply to seconds and thirds, as well.
8. Involve the kids in the menu planning and meal preparations. Let them throw together a fruit salad or choose a vegetarian entrée. They will feel a natural affinity for something they helped create. 
9. On gift giving occasions, give fun, age-appropriate kitchen gadgets, like an apple corer/slicer, a peeler, an avocado slicer, a strawberry stem remover, or a banana slicer. The kids will be thrilled to have their own equipment and will look for opportunities to use them. 
10. This is probably the most important: Model the behavior you want to see in your children. If your kids see you eating fruits and veggies, they will follow suit.